Hair coloring, or hair dyeing, is the practice of changing the hair color. The main reasons for this are cosmetic: to cover gray or white hair, to change to a color regarded as more fashionable or desirable, or to restore the original hair color after it has been discolored by hairdressing processes or sun bleaching. Coloring hair produces two signature seasonal colour collections each year. With modern hair colouring techniques, the possibilities for hair colour are endless and ever evolving. Colour has the power to enhance and transform your hair skilled colourists can customise the perfect colour combination to compliment your style, enhance your eyes, skin tone, create texture for a great haircut or simply add gloss and shine to your hair. We use the highest quality low ammonia colours available and our products are not tested on animals.